Product name: AdWords Text Ad
Product reference number
105
Marketing Classification
Search Engine Marketing
System Main Classification
Campaign
System Sub Classification
Search Engine Marketing
General introduction
AdWords text ad is a text ad displayed along with search results on Google, as well as on content sites in the growing Google Network.
Key benefits
- Matched to targeted web users.
- Reach a defined and relevant target which is already interested in your type of product or service and can search information about it via Google.
- You can choose the exact time and area you want your ads to be displayed.
Website visitor perspective
- Internet users who search online for specific information using Google search engine or Google Network will see your ad (text, image, video) which is exactly related to their search query (keyword). After clicking the ad they will be immediately transferred to your website (it will be defined earlier whether it will be your homepage or a product related subpage) when they can find exact information and make an action (contact you, inquire about a product or make a purchase).
Required components
- AdWords Google Business Analysis.
- AdWords campaign setup.
Related components
- Google Analytics
- Tracking Code
- AdWords Video Ad
- Adwords Image Ad
- Adwords Placement Standard Campaign
- Google Local Business Ads
- Adwords Search Standard Campaign
- Adwords Content Standard Campaign
Other requirements
- Website with set up goals.
Status
ready for delivery
