Product name: Adwords Search Premium Campaign

Product reference number

110

Marketing Classification

Search Engine Marketing

System Main Classification

Campaign

System Sub Classification

Search Engine Marketing

General introduction

Google AdWords Search Campaign is a quick and simple way to advertise on Google search engine. The campaign includes the setup of the campaign and the creation of the list of keywords (words or phrases related to your business). ContentForces analyses your company product/service offer in depth and uses advanced tools to create a targeted set of keywords. Next, ContentForces prepares one or more (according to your order) types of Adwords Ads (Text, Video, Image) so that the search words match a well thought-over advertisement.

Key benefits

Reach a defined and relevant target which is already interested in your type of product or service and searches for information about it via Google Search Engine.
Tight control of the budget and maximum cost per lead or deal you want to spend on your campaign, choose the exact time and area you want your ads to be displayed.

Website visitor perspective

Internet users searching online for specific information using Google search engine will see your ad (text, image, video) as its exactly related to their search query (keyword/s). After clicking on the ad they will be immediately transferred to your website (it will be defined whether it will be your homepage or product related subpage) where they can find exact information and make an action (contact you, inquire about the product or make a purchase).

Features

Every campaign is set up according to Google requirements and advertising policy.
List of relevant keywords creation.
AdWords Google Business Analysis (requirements document).
Adwords Search Premium Campaign keywords max. 10000 (setup with keyword combinations), AdGroups max. 25, Advertisements max. 10 (limit per AdGroup - to be treated as a guideline, can be altered if requested. Advertisements need to be ordered separately)